Friday, May 1, 2020

Undertake The CSR Strategies Samples †MyAssignmenthelp.com

Question: Discuss about the Undertake The CSR Strategies. Answer: Introduction to the CSR The changes that are being undertaken in the organizational structures based on the change in the demands and the supplies have helped the organizations in evolving a new culture. The new culture is based on the requirements of the organization to cope up with the market demand. Therefore, the organization takes steps in order to ensure the progression that is being planned by the organizations. The improvements in the organizational structure are being undertaken through certain factors that judge the responsibility of the organizations towards the society and the stakeholders of the company (Aguinis and Glavas 2012). It is through the proper functioning of the stakeholders and the society that the company undertakes its decisions. Therefore, the decisions taken by the organization in order to bring in the progress is based on the availability of the resources. The sustainable approach that is being planned by the organization is based on the responsibilities that the companies owe to the society and the stakeholders of the company at large. These set of responsibilities can be termed as the Corporate Social Responsibility or the CSR. It helps in determining the progress made by the organizations in the respective markets. It determines the sustainable approach of the organizations and the actions that portrays their conservable actions on the environment. The functions that are being undertaken by the organizations, through the production and the distribution processes, affect the environment through the depletions and the pollution. Therefore, the companies are required to take steps in order to control the rates of the pollution in order to lower the harmful emissions in the atmosphere. It can be termed as the sustainable approach of the organization (Bondy, Moon and Matten 2012). The approach of the organizations and their care for the society is the basis of the CSR that is being followed by the organization. Critical review of the importance of the CSR The CSR is an important factor that must be adhered buy the organizations in order to ensure that the organizations make their progress in the market structure. Moreover, the growing needs of the conservation of the resources available in the environment is another important factor that justifies the reason as to the why the companies are required to be sustainable in nature. According to Flammer (2013) the CSR determines the sustainable approach of a company, and not only so, but also it helps in determining the position of the organization in the market. The most important factor that is being undertaken by the organization is based on the eco-friendly practices that are being adhered by the organizations during their functioning. On the other hand, Jiraporn et al. (2014) stated that the most common factor that is being undertaken by the organizations are based on the profitability of the steps that are being undertaken by the organizations. CSR is not only important as it focuses on the sustainability of the environment through the steps undertaken by the organization, but also it focuses on the relations that are being undertaken by the organizations with its chief stakeholders. The maintenance of a good relation with the companys stakeholders helps the organization in undertaking the quick progression in the market. It has helped the organization in making the most of the resources and thereby excel in the market. According to Hilson (2012) the most important function that is being taken by the organizations is based on the sound relation with its chief stakeholders. It helps the organization in gaining over the confidence and thereby make a quick progression in the market. The most important changes that the organization must take is based on the sustenance of the organization and the relative growth and expansion of the organization in the foreign markets. The growing awareness among the people and the global concern for the depletion of the environment through the industrial emissions is a proven cause which is being judged by the people all around the world. Therefore, in order to achieve the sustainable market, the organizations must take steps in order to bring in the eco-friendly practices. It will help the organization in making its progress in the markets. Most of the analysts have pointed out that the resourcefulness of the CSR, undertaken by the organizations has helped them in undertaking their progress in the markets. It has helped the organizations in establishing a good relation with the stakeholders, minimized the costs of production and thereby have resulted to the smooth functioning of the organizations resulting to the growth and expa nsions in their respective markets. Moser and Martin (2012) stated that the most important phenomenon in the management of the organization is based on the determination of the CSR of the organization as it helps in the understanding of the structure of the organization and its objectives. The most important steps that ate being undertaken by the organizations is based on the empowerment of the society in which they undertake their functions. The most important part of the CSR is based on the organizations charity that is being undertaken in order to upgrade the standard of living of the people in the region where the organization is functioning. Organizations with the aim of earning fair returns on their investments live a short termed existence in the markets. On the other hand, the others- who are looking for a sustainable and balanced market, undertakes steps in order to undertake the norms and the considerations of the CSR in order to bring in improvements in the organizational structure and the market of the organizations. Therefore, from the above discussion it can be stated that the organizations must undertake the process of the CSR in order to bring in changes in the market of the organization and also to maintain a sustainable approach. On the other hand, the organizations undertaking of the CSR will facilitate the sustainability of the environment and the people at large. CSR reports of two UK companies The CSR reports that are being enumerated of the two UK based companies are being discussed in this section of the analysis. It will help in the understanding of the undertakings of the organizations and the responsibility that the organizations hold respectively towards the environment and the people at large. Thorntons Thorntons is a premium chocolate company based on the UK. The product offering s of the organizations is based on the dairy products as it manufactures the dark and the milk chocolates to be distributed within the borders of the nation. The company has undertaken steps in order to review their CSR as a basis of their motto which is to bring in smiles in the faces of their consumers (Casey and Grenier 2014). It is a sustainable approach of the organization which has helped the organization in surviving the market competition that the company and its products faced in the market. On the other hand, the sustainable nature of the organizations can be understood from their adherence to the CSR techniques. It has helped in the undertaking of the eco-friendly techniques of manufacturing the products and the charity that is being undertaken by the organization towards its society. The company undertakes charitable functions, which is being funded by the staff members of the organizations. It undertakes steps in order to empower the community through their charitable attempts (Tang, Hull and Rothenberg 2012). Moreover, the company also donates money for the well being of the needed people in the community. It is therefore a social function that the organization undertakes. It helps in determining the sustenance of the society in which the concerned organization functions. The fund raising pursuits have helped in bringing in the improvements in the community. It is due to the actions of the organizations that the community has started developing and through the developments of the communities, the company progressed and developed. On the other hand, the environment policy that is being undertaken by the organization has helped in the maintenance of the environment. The eco-friendly measures that are being undertaken by the organization have helped in the conservation of the natural resources during the production process (Brammer, Jackson and Matten 2012). Moreover, the harmful emissions are also being controlled by technologies that are being applied by the organization in the production process. The company also undertakes the recycling of the waste materials before dumping them in the open environments or the landfills. It has helped in the growth of a healthy environment for the communities. The company aims at saving the energy while conducting their production processes in order to make sure that the organization is conserving the energy for the future usage. The target that is being set by the Food and Drink Federation is being undertaken by the organizations as it has decreased the consumption of energy by 10% in a years time (Cheng, Ioannou and Serafeim 2014). Therefore, it shows the progress made by the organization in order to save the energy in the production and the distribution of the goods that are being produced by the organization. On the other hand, the company has also undertakes steps in order to regulate the usage of the water in their production process. It has helped the organization in making significant changes in order to make a sustainable market for them. The company has signed the Commitment of the Federation House 2011, which stated that the company will reduce the usage of water during the production process by 20%. It will help the organizatio n in the proper undertaking of the CSR functions. Greggs UK It is one of the largest bakeries in the nation. The products that the company specializes on are based on the requirements of the consumers. It is the sweet baked goods and the cakes that the bakery produces which is facing a high demand in the UK market. The company has expanded kin the later years of its inception. Recently it holds some 1600 retail stores around the markets of its operations. The CSR that is being adhered by the organization is the point of discussion of this section of the report. The company has raised funds through the employees and the staff members in order to set up the Greggs foundation which contributes to the breakfast clubs of the schools in the UK. Therefore, it is into its charitable consent where the company cares for the local communities and donates the sum of money in order to bring ion changes in their lives. On the other hand, they have contributed large sums of money for the North of England Childrens Cancer Research Fundand theBBCs Children in Needappeal (Low and Ang 2012). Moreover, the company takes steps in order to employ the offenders in the prison house in order to deliver a good life. On the other hand it has taken partnership with the Job Centre Plus in order to provide vacancies for the young people who are desiring to work (Dhaliwal et al.2012). Therefore, it helps in the creation of the employment and thereby raises the standard of living of the people living in the community. The company also undertakes steps in order to manage the wastes efficiently so as not to affect the wellbeing of the environment and the people living in the same. The steps that are being taken by the organization helps in reducing the wastes from the environments. Therefore, the steps taken by the company helps in rendering a healthy life to the communities. On the other hand, the proper usage of the Photovoltaic rooftops has helped the organization ink conserving the power. It helps in the reduction of the carbon. It is estimated that some 1.3m kWh of electricity will be generated for the usage in the bakeries which will help the organization in saving almost around six hundred tons of carbon (Crane, Matten and Spence 2013). The sustainable approach of the organization has helped in its considerable growth in the UK markets and thereby the usage of the CSR has helped the organization in balancing their business environment with the life of the communities. References Aguinis, H. and Glavas, A., 2012. What we know and dont know about corporate social responsibility: A review and research agenda.Journal of management,38(4), pp.932-968. Bondy, K., Moon, J. and Matten, D., 2012. An institution of corporate social responsibility (CSR) in multi-national corporations (MNCs): Form and implications.Journal of Business Ethics,111(2), pp.281-299. Brammer, S., Jackson, G. and Matten, D., 2012. Corporate social responsibility and institutional theory: New perspectives on private governance.Socio-economic review,10(1), pp.3-28. Tai, F.M. and Chuang, S.H., 2014. Corporate social responsibility.Ibusiness,6(03), p.117. Casey, R.J. and Grenier, J.H., 2014. Understanding and contributing to the enigma of corporate social responsibility (CSR) assurance in the United States.Auditing: A Journal of Practice Theory,34(1), pp.97-130. Cheng, B., Ioannou, I. and Serafeim, G., 2014. Corporate social responsibility and access to finance.StrategicManagement Journal,35(1), pp.1-23. Crane, A., Matten, D. and Spence, L.J., 2013. Corporate social responsibility in a global context. Dhaliwal, D.S., Radhakrishnan, S., Tsang, A. and Yang, Y.G., 2012. Nonfinancial disclosure and analyst forecast accuracy: International evidence on corporate social responsibility disclosure.The Accounting Review,87(3), pp.723-759. Flammer, C., 2013. Corporate social responsibility and shareholder reaction: The environmental awareness of investors.Academy ofManagement Journal,56(3), pp.758-781. Hilson, G., 2012. Corporate Social Responsibility in the extractive industries: Experiences from developing countries.Resources Policy,37(2), pp.131-137. Jiraporn, P., Jiraporn, N., Boeprasert, A. and Chang, K., 2014. Does corporate social responsibility (CSR) improve credit ratings? Evidence from geographic identification.Financial Management,43(3), pp.505-531. Low, K.C. and Ang, S.L., 2012. Confucian leadership and corporate social responsibility (CSR), the way forward. Moser, D.V. and Martin, P.R., 2012. A broader perspective on corporate social responsibility research in accounting.The Accounting Review,87(3), pp.797-806. Tang, Z., Hull, C.E. and Rothenberg, S., 2012. How corporate social responsibility engagement strategy moderates the CSRfinancial performance relationship.Journal of Management Studies,49(7), pp.1274-1303.

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